Europe Will Continue To Dominate The Global Robotic Lawn Mower Market Till 2022
Posted on February 27, 2017 at 11:01 am | | Khyama
In 2016, Europe was the largest segment of the global robotic lawn mower market, accounting for market shares of 66.% and 71% in terms of revenue and volume, respectively.
A recent report released by Beige Market Intelligence on “Global Robotic Lawn Mower Market – Strategic Assessment and Forecast 2017-2022” provides a detailed market analysis of the worldwide robotic lawn mower market. The report consists of 142 pages, 20 key sections and more than 87 figures. The key sections are equipped with information about the global robotic lawn mower market. The information include the market size in revenue and volume, latest trends, growth driving factors, market forecast of each segments, analysis of key geographies and key countries. Furthermore the report provides a competitive landscape of the global robotic lawn mower market with porter’s five force analysis and also profiles the major as well as emerging vendors.
Europe To Remain In A Dominant Position In Global Robotic Lawn Mower Market
The robotic lawn mowers market in Europe grew at a significant rate during the period 2011−2012. Further, robotic lawn mowers are becoming a mainstream consumer durable product, thereby witnessing a high adoption by end-users in Europe.
In 2016, Europe was the largest segment of the global robotic lawn mower market, accounting for market shares of 66% and 71% in terms of revenue and volume, respectively. Penetration of robotic lawn mowers in the European countries such as Sweden, Germany, France, the UK, Denmark, Austria, The Netherlands, Belgium, and Switzerland is increasing rapidly. For instance, the Netherlands witness a rise of 46% in the demand for robotic lawn mowers, in value terms, in 2016. Similarly, Germany witnessed a boost of 26% in demand for these devices in value terms in 2016. Europe will continue to dominate the global robotic lawn mower market with the most and significant digits both in sales and revenue.
Vendors such as Husqvarna introduced new product variants with better mowing efficiency and high battery backup. These products were technologically advanced than their predecessors and thus, were accepted by end-users at large. Vendors such as Honda, Deere & Co., and Hitachi have also introduced their robotic lawn mowers models in the market. All these factors helped robotic lawn mower market to increasethe total sales in Europe in 2015.
Germany Is The Largest Market For Robotic Lawn Mowers In Europe, Followed by Sweden
German consumers are price sensitive and tech-savvy, and they prefer quality products with advance features. With the advances in technology, vendors are adding newer features to the robotic lawn mowers that can make the process more autonomous. Husqvarna, GGP, ZCS, and Bosch are the top vendors in the market in Germany. Thus, robotic lawn mowers are witnessing a positive growth in the market. Further detailed figures of sales and revenue of robotic lawn mower in Germany is included in the report. Sweden was the second largest European country to contribute in the robotic lawn mower market in Europe.